♥ Adding Your Etsy Listings To Google Base...

For a while now, I have heard a lot of Etsy sellers mention Google Base. I must admit, I had refused to take the time to do some research, or even begin to learn what Google Base may offer, until today...

(Googles explanation)
Google Base is a place where you can easily submit all types of online and offline content, which we'll make searchable on Google (if your content isn't online yet, we'll put it there). You can describe any item you post with attributes, which will help people find it when they do related searches. In fact, based on your items' relevance, users may find them in their results for searches on Google Product Search and even our main Google web search.

If you already have a Gmail account there is no need for you to sign up. Simply click on the link below and sign in with your preferred email account;
http://www.google.com/base

When submitting your listings to Google Base, you can add them manually although I prefer to use the scheduler which will update your shop content automatically.

Below is a helpful step by step tutorial created by http://GoToSupplies.Etsy.com showing you how set up your account to scheduling your listings using the RSS feeds from your shop.

'Etsy RSS & Google Base.'
http://www.gotogreatpanes.com/blog/2009/01/31/etsy-rss-and-google-base

This may all seem very complicated, although I can assure you if you follow this tutorial, you will have Google base set up in no time. You will be able to see your listings 'Impressions' - The total number of times your item has appeared in search results since it was published. (Remember your submissions may take 24 hours before they are published.)
'Clicks' - The total number of times someone has clicked on your item in a list of search results since it was published.

What will I achieve by using Google Base?
Since starting my business, Google has been a virtual marketing too. For example; when I upload photos/listings to Flickr/Etsy I use every tag I can think of which has relevance to the item I am selling. I have found by doing this, more and more of my photos/Etsy listings are appearing in Googles search.
By using Google Base, Google will automatically submit (providing you follow the blog above and submit your listings correctly,)You should appear in Google's search even more frequently than previously. =)

I hope this information helps! =)

- Ree ♥